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![Richard Branson, London Marathon, pic by Nick J. Webb Richard Branson, London Marathon, pic by Nick J. Webb](https://lh3.googleusercontent.com/blogger_img_proxy/AEn0k_vUQWQQvAo9tYeJ7xdCNy52JHeI59f0gYLvisvqPKNKuba1E3CieJP5WF2JhwaPZLz_ZYmgqW_xlgrcEwqlbzSRnOcQNswPS9-bTde8gjQJ2MadjXo=s0-d)
Are you looking for some inspiration for a blog post today, I decided to take the Diving archives (standard-one of the ways to deal with the tip of the day, blogger's block).
I noticed that already in October 2004, I was sent here are some key principles, which the Virgin founder Sir Richard Branson is said to have been attributed to the joint committees that brand success – Virgin's "character values". Richard Branson Way Business paper: 10 Secrets to the world's greatest Brand Builder, Des Dearborn.
Principles were:
a lot of fun, but, nevertheless, such moneyqualityreliabilityinnovationan palpable sense of the value of the
So I was thinking, how home business would go, on the basis of these detailed rules for the application of the prin ciples, or further to, operations, brand value set for the template?
Anyone seriously arguing against the first three will not be able to imagine: value of money, quality and reliability.We are so certainly take them as read.
I am personally ok innovation in any business context, for example, from home, for example, my coaching professionals. business, I am always interested in more information about I coach more effectively at a distance – for example, I love Skype that, as well as audio and video versions.
Fun, in the sense in which the value of the brand
But what I found really interesting about it is recalled that it had Branson/Virgin commitment on the part of the fun.
![Business the Richard Branson Way book](https://lh3.googleusercontent.com/blogger_img_proxy/AEn0k_u4BjpTIKXvnTUGIHsqpiAmCIG_Mo0PBA3aguEeP0-QdwWC-Mv-8NAWTMJYh_vWOJNEplEvHG9T-RnOvxrBu3orVxYY7bnjf2xg7qEfviwaryEaS5Zp=s0-d)
Then I realized, I am reminded of it whenever I get Virgin flight, which I do quite often.The crew always seem to have fun in the air, at the same time to know what they are doing on a professional basis, just as much, as displayed in the actual sense of competitors with crew levels.
And incidentally, now, when I think of it, I wonder why do I competitor levels crew do not give you any license to the sense that they are having fun, bear in mind that they may be feeling – if you can put it this way – that just now, the best thing they could do in the whole world can help you make my flight and that the crowd of other levels with a comfortable, safe and comfortable as it could be. such as the Virgin of the crews will appear to be made.
My sense is that such is the "fun sense of the term" adventure loving, knighted tycoon Branson means one of the key values in the Virgin.
So back to the professionals working from home.
I have tried to think about whether or not to show a sense of fun and (in so far as such, but nevertheless palpable) is part of how I do business now.
Certainly, I think, I know, I enjoy is. coaching process, including a fairly serious business problems while I help businesses develop and implement social media strategies. this in mind I have a sense of fun about what to do And I constantly learn more about. coaching and social media and sharing what I can learn from.
I like the nostomekanismit fun sense the idea quite I * feel * at the same time, the value of the business that key brand. If I take a lot of fun to hire business and that look, I think that I will have in difficult times, trying to help the client look like you can take a sense of fun, however, in so far as such in their business – but who may be palpable.
What do you think about all that.?
Have fun in the sense of belonging to the useful and the appropriate value for business?
How to use at home, is there anything that makes is particularly suitable for – or inappropriate?
You can share an example of how to show a sense of fun and can help (or has helped) business or you know the business?
Or tone – how it has acted but is not notified of a business or someone else, well?
Des Walsh I am a business mentor coach, and social media installations. I can help business owners take their businesses to the next level and show them how to navigate the labyrinth of social media, so they will not survive in the online attendees, roadkill. you can find me, LinkedIn, Facebook, Twitter and other places, the social Web-see my Xeesm page.
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